BBC
In collaboration with BBC, the South Bank Centre held a centenary to honour Ravi Shankar, a world-renowned musician, who introduced Indian classical music to the world and inspired the Sixties 'psychedelic' sound through his collaboration with The Beatles. His close relationship with Harrison, shot Shankar to global stardom in the 1960s.
Afterglow Agency was commissioned to collaborate with the BBC & the South Bank Centre to create media for this historic event. Click below for a snippet of an interview with Afterglow Agency Founder, Sunny, recorded in 2021 in promotion for this event.
Hear his thoughts on the stigma of mental health in the South Asian community in the UK, the story behind what inspired the Glowing Peace brand and his thoughts on the influence of Ravi Shankar on contemporary music. This audio was listened to organically by over 50,000 listeners.
https://soundcloud.com/substeppers/bbc-interview-official-ravi-shankar-collaboration